​ASDA REEL
Here is a compilation reel
of the drone footage documented from start to finish
at the construction of an Asda supermarket.
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Each visit had it's own dedicated film and batch of photos with on sight sound and no music for business use
This film was created at the end as a bonus celebratory piece
for Asda and Simons Construction
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Virtual reality

Virtual reality

Filmmaking

Virtual reality

Virtual reality



INSIGHT
Southern water found us through word of mouth, after a few calls, we came in for a meeting, to our surprise it was very brief, they gave us a quick welcome, a quick meeting and a quick tour, and then told us they wanted an educational film, we then was given total creative freedom and that was it!....
they must have been busy
Me and Tom decided after a few meetings that a fun, cinematic documentary was the style we wanted, so we then embarked on our adventure, with the help of only one Southern water employee who is featured this project.
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We were excited, However there was a lot of work ahead!

PRODUCTION
THE FILMING & EDITING PROCESS
Filming on such a sight like this huge water waste treatment centre sure does come with its challenges, especially as we didn't have much input from the client on this one, we had to learn about the whole treatment process and which areas to film, and also put in sequence in the edit.
we had to wear PPE at all times and an extensive risk assessment was drawn up, as there are things here that can go BANG!
we visited the sight 4 times to film everything we needed.
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TIME TO EDIT
At this point we still haven't seen the clients since our first meeting, they definitely must be busy !...
so anyway we plunged on and found our cinema style music to go with the footage and into the editing room it went.

SCRIPT & VOICE OVER
Script by Procam films & Voice over by Rob Hilton
The dialogue in this project was created completely in house at Procam films, we did all our own research and created the script you hear in the documentary.
Next was to find a voice over artist, we tried a few English professionals but they just didn't fit the cinematic style, we then came across Rob Hilton here in the picture, it was a bit controversial being he has an American accent but his deep characterful voice slotted into this project perfectly, remember we aren't trying to create anything corporate here.



That's a wrap
Wow, its then end, phew ! nothing blew up....of course it didn't we are a safe company
But there's still that odd feeling, the clients, we still haven't see them yet from day one and after editing its been around 3 months, but we have set a meeting to show them what we have created...... which is now making us sweat, what will they think of our American cinematic documentary.
We are now sat in the meeting with 3 executives watching our film, I am looking at Tom very nervously, when the film finished, they all clapped and told us this is incredible and we exceeded their expectations !
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We love it when a plan comes together !!